Dreamgirl - Jeanne Damas

If there’s one woman who sums up the essence of Mikki Auld, it’s Jeanne Damas. France born Jeanne is a model, author, and the founder of Rouje - a clothing range for the modern day woman who values minimalism, natural beauty and effortless style. The modern day Jane Birkin, Jeanne has captured the hearts of women all over the globe. Unlike many of the ‘trend setting’ celebrities hot off the Hollywood press, Jeanne is an advocate for individuality, low maintenance beauty and sophistication - making her the perfect Mikki Auld muse.

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You can’t help but get lost in Jeanne’s Instagram. She’s beauty embodied, oozes a unique blend of sensual masculinity, has effortless hair and wears sweeping bangs like no other.

Ms Damas truly is the epitome of the modern French woman, and while we can’t all be her, we can certainly channel the essence of this Parisian ‘It Girl’ in a few simple ways. Here’s what the Mikki Auld team have learned from Jeanne Damas ...

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Embrace your individuality. Although Jeanne’s style is a far cry from what is celebrated in the mainstream media, what is so inspiring about her, is her dedication to individuality. Pairing femme Summer dresses with oversized coats, Jeanne wears her style proudly and courageously, choosing to set, rather than follow trends.

This role modelling transcends just fashion and invites us all to reflect on how we can embrace and celebrate our individuality more generally in our daily lives.


Dream big. Jeanne exudes a quiet confidence and self assuredness that shines through her photographs and is evident is all that she does. Not one to shy away from big dreams, Jeanne is a role model for the woman who aspires to step away from the crowd, create an empire and live a life full of success and abundance.

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Less is best. One thing that really stands out about Jeanne is how much of a minimalist she is when it comes to her beauty regime. Apart from her frequent bright rouge lips, she sports natural yet minimal makeup and her clothing, while always stylish and on point, is subtle and elegant. When so much of what we are bombarded with in popular culture are images that encourage us to be ‘trendy’, ‘loud’ and ‘in season’, Jeanne’s more classic approach to beauty is refreshing and inspiring. Just like the Mikki Auld woman, Jeanne Damas embraces a minimalist approach to fashion and a no-fuss beauty regime, making her the quintessential Mikki Auld muse.  

Invest in a great hair stylist. Of course, the team here at Mikki Auld are always in admiration of women who invest time into looking after and loving their hair. What specifically stands out the most about Jeanne though, is just how low maintenance, yet beautiful, the style and colour of her hair are. Just like Jeanne, we are huge advocates for women embracing a minimalist and natural approach towards hair colouring and styling and investing in a high quality hairdresser who puts their hair health first.

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What Jeanne demonstrates to us so beautifully, through her choice of a balayage and natural tones, is just how important it is to work with what you have, rather than fight against it. If you study her photographs you’ll also notice that she’s not one to excessively style her hair, often opting for a certain ‘sultry bed hair look’ - one that is so easy to emulate when you use high quality products and work with the natural form of your hair.

So there she is, the muse of Mikki Auld. Far beyond her physical beauty, she embodies so many of the values and principles that the Mikki Auld team, and the women who visit our salon, hold close to their hearts. She truly is a role model for modern women, and one for us all to turn to for direction and inspiration when navigating beauty, style and our lives more generally.


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Words - Che Johnson

Mikki Auld